How to validate your business idea: a guide for entrepreneurs 🚀💡

The challenges of validating your idea with friends and family 🤝❤️

One of the most common problems for entrepreneurs is relying on the opinions of friends, neighbors, or family members to validate their business idea. They care about you, and they will likely tell you that your idea is excellent—even if they don’t have the experience to evaluate it properly. Their support is usually based on affection, not objective analysis, so they may encourage you without providing real validation.

The key is making real sales 💸🛒

Authentic validation happens when someone buys your product or service. This could be a family member, a friend, or a brand-new customer, but the crucial point is that they’re willing to **pay** for what you’re offering. That purchase is tangible proof that your business is viable and that there is real demand in the market.

Investment as a sign of confidence and viability 💰🤝

Another important form of validation is receiving external investment. When an investor decides to put money into your project, they are showing that they believe in the potential and profitability of your idea. This reinforces the likelihood that your business is sustainable and scalable in the long term.

Know your customer and potential market 🎯👥

It’s essential to validate that the people you present your idea to are truly potential customers. Emotional support isn’t enough—they must have genuine interest in buying. Products with broad appeal and easy understanding, such as clothing, toys, or accessories, tend to be validated more easily within close circles.

Financial analysis: margins and profitability 📊💡

For a business to be profitable, it’s advisable that from the total price of the product or service, approximately 35% goes to advertising, another 35% to sales expenses, and at least 30% remains as profit. In some cases, lower margins are acceptable if compensated through volume or higher pricing.

Training for successful entrepreneurship 🎓🌐

Being part of specialized academies gives you access to resources, mentorship, and training that help you validate, plan, and scale your business on solid foundations, increasing your chances of success in today’s competitive market.

If you want to learn all the complete information, I’m leaving the video linked directly from the YouTube channel.

This is Trader Ninja — and remember, the best Trader is you.